DX Promotion Department| Yuko Okusa
Creating an Environment where information and data can be shared and utilized to create a future where collaboration advances around the world
INTERVIEW 03

Profile
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DX Promotion Department
manager of the DX Promotion SectionYuko Okusa
Mission in Digital Transformation
- digital specialists development
- In-house portal site operation and construction support
- CRM construction and operation
- Data utilization and business process improvement support
Q.What do you think is the type of Digital Transformation that only Kurita can achieve?
The Kurita Group has a wealth of "water knowledge " in the form of vast amounts of water quality data from all kinds of factories that require water, customer opinions and feedback collected through its global network, and the wisdom and experience gained from solving a wide variety of issues. By sharing and utilizing this data and knowledge within the Group, we create value for customers and society at on-site contact points around the world and acquire new knowledge. I believe that Digital Transformation is something that only Kurita can do, as it uses digital technologies to create this virtuous cycle and continue to contribute to the realizing a sustainable society .
Q. What future do you envision that can be realized through Kurita's Digital Transformation?
By continuing to provide innovative solutions that combine the water treatment knowledge we have cultivated to date with digital technologies, we aim to resolve various water and Environment issues and continue to contribute to the development of people's lives and society.

Q. What are your goals and challenges for the future?
In order to become an organization that can provide the fastest and most optimal solutions, we need to change our corporate culture to one that generates new ideas that go beyond the boundaries of existing businesses. To achieve this, I want to take on the challenge of creating a workplace that promotes collaboration around the world. I will create an Environment where information and data can be shared and utilized, improve internal communication, and support all employees in using data as a matter of course.
Q. What does Digital Transformation mean to you in one word?

Finally, let me introduce you to the daily life of the Digital Strategy Headquarters staff.
Enjoy an extraordinary holiday camping trip!
On sunny days, I go camping and enjoy something out of the ordinary. It's a precious time where I can get absorbed in everything I do, from pitching a tent, playing in the river, gathering firewood, eating meals and drinking coffee in the middle of nature, to having a bonfire.
The sense of accomplishment that comes from the inconvenience helps to refresh the mind and body.
